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Branchpoint

Branchpoint homepage presented on a notebook in a dark studio scene.

Branchpoint is my graduation project combining UI/UX, interactive film and AI Design. The concept explores how a film idea can become a branching story, shaped by choices at key moments. A Branch Map makes the chosen path and alternative routes visible. A high-fidelity Figma prototype and AI-generated example film demonstrate the experience.

My contribution

I developed the concept, information architecture and user journey, designed the interface and connected the high-fidelity prototype in Figma. I also wrote the story and its branching structure and created the example film’s imagery and scenes with AI. The logo and visual identity provide a coherent foundation for the platform.

View the project at GBS
Disciplines

UI/UX
AI Design
Branding

Year

2026

Tools

Figma
Adobe Illustrator
Adobe Photoshop
Adobe InDesign
Adobe Premiere Pro
Magnific AI

Context

Graduation project · Interactive Media Design HF · GBS St. Gallen

Branchpoint · Platform walkthrough
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